Who We Are

She's First Gen, formerly the Alexandra Cristin foundation, is a 501c3 non profit organization committed to paving the way for the next generation of entrepreneurs through scholarships and mentorships. Founded in 2020 we have served over 60 women with scholarships and mentorship's to help help break financial barriers.

Our Approach & Methodology

Empower. Advocate. Support. At She's First Gen, our mission is clear: to empower, advocate, and support emerging leaders embarking on their entrepreneurial journey. We believe in the power of diversity, education, and financial support to create opportunities and transform lives.

If you're here it's because it's time for you to start taking the necessary steps to become that version of yourself that you can't stop dreaming about. We're bringing a new kind of leadership that embraces inclusion and the freedom to find success on your own terms because success looks different for everyone.

I made up my own formula to create, scale my business, moved more than 10 million dollars in revenue per year, wrote it down, and kept it as my secret.

And now for the first time, I'm sharing it with you through my proven roadmap that includes the same actionable steps, exercises, guides, and tools I used to discover, launch and love my 8-figure business.

I was born into a low-income, single mother household, and I faced a lot of adversity growing up. At the age of nine, I was given an amazing opportunity to attend a boarding school called the Milton Hershey School, which was started by the founder of The Hershey Company (Hershey’s chocolate). The school helps children from low-income families escape poverty through education, offering everything from school clothing to extracurricular activities to funds for college. I was lucky enough to attend the school for nine years, and it changed my life.

At eighteen, I moved to New York to study business at Pace University, and I graduated with my degree in 2011. At the time, I wasn’t sure what I wanted to do. I was really not drawn to the corporate world, so I tried out many different side hustles – plus-sized modeling, Reality TV, working as a nanny. At the age of twenty-three, I started my business Glam Seamless as another side hustle with only $1,500 in my pocket.

Eight years later, my company has grown to an 8-figure company without any investors or cofounders. I am the mother of a beautiful four-year-old girl, Ava, and I work hard every day to give her a future full of opportunity. I am forever grateful for the people—and specifically the strong women— who gave me opportunities in my youth, and I want to multiply that impact by giving back from my successes to girls and women who face economic adversity the way I did.


When you’re living in poverty, it can be so hard to find inspiration, and without inspiration, none of us move forward. We have all found ourselves in situations that we know we would not be in without the generosity of others. I definitely have, and I have always felt compelled to make something of those opportunities—not only professionally, but also by giving back to my community. There is a lot of change we want to see in the world, and one thing I have learned over the years is that change starts young. I want to invest back into the lives of young girls because you are our future.


You are not defined by your past and struggles but rather you gain strength and knowledge from them to pave the way for others.

I want to invest equally in the lives of adult females because it is never too late to pursue your education and dreams. Opportunities for continuing education only continue to grow as more non-degree classes open to adults across careers, skills, and trades each year. I want to support women of any age in this pursuit, especially in light of the financial turmoil that so many experienced as a result of the COVID-19 pandemic. She's First Gen Foundation exists to help and inspire females in need toward a brighter future.


We are a foundation committed to paving the way for the next generation of entrepreneurs, and here's how we do it.

Empower. Advocate. Support. At She's First Gen, our mission is clear: to empower, advocate, and support emerging leaders embarking on their entrepreneurial journey. We believe in the power of diversity, education, and financial support to create opportunities and transform lives.

Who We Are

She's Firet Gen, formerly the Alexandra Cristin foundation, is a 501c3 non profit organization commited to paving the way for the next generation of entrepreneurs through scholarships and mentorships. Founded in 2020 we have served over 60 women with scholarships and mentorship's to help help break financial barriers.

Our Approach & Methodology

Empower. Advocate. Support. At She's First Gen, our mission is clear: to empower, advocate, and support emerging leaders embarking on their entrepreneurial journey. We believe in the power of diversity, education, and financial support to create opportunities and transform lives.

We exist to create pathways to financial freedom. we exist to bridge the gap between ambition and opportunity. At She's First Gen, we firmly believe that everyone, regardless of their background or circumstances, deserves a chance to pursue their entrepreneurial dreams. Our existence is rooted in the understanding that success is a deeply personal journey, and the path to entrepreneurship should be as diverse as the individuals who tread it. We are here to dismantle barriers and provide the essential tools and resources needed to empower emerging leaders. We exist to advocate for financial inclusion and create opportunities for those who are often marginalized.

I was born into a low-income, single mother household, and I faced a lot of adversity growing up. At the age of nine, I was given an amazing opportunity to attend a boarding school called the Milton Hershey School, which was started by the founder of The Hershey Company (Hershey’s chocolate). The school helps children from low-income families escape poverty through education, offering everything from school clothing to extracurricular activities to funds for college. I was lucky enough to attend the school for nine years, and it changed my life.

At eighteen, I moved to New York to study business at Pace University, and I graduated with my degree in 2011. At the time, I wasn’t sure what I wanted to do. I was really not drawn to the corporate world, so I tried out many different side hustles – plus-sized modeling, Reality TV, working as a nanny. At the age of twenty-three, I started my business Glam Seamless as another side hustle with only $1,500 in my pocket.

Eight years later, my company has grown to an 8-figure company without any investors or cofounders. I am the mother of a beautiful four-year-old girl, Ava, and I work hard every day to give her a future full of opportunity. I am forever grateful for the people—and specifically the strong women— who gave me opportunities in my youth, and I want to multiply that impact by giving back from my successes to girls and women who face economic adversity the way I did.

When you’re living in poverty, it can be so hard to find inspiration, and without inspiration, none of us move forward. We have all found ourselves in situations that we know we would not be in without the generosity of others. I definitely have, and I have always felt compelled to make something of those opportunities—not only professionally, but also by giving back to my community. There is a lot of change we want to see in the world, and one thing I have learned over the years is that change starts young. I want to invest back into the lives of young girls because you are our future.

You are not defined by your past and struggles but rather you gain strength and knowledge from them to pave the way for others.

I want to invest equally in the lives of adult females because it is never too late to pursue your education and dreams. Opportunities for continuing education only continue to grow as more non-degree classes open to adults across careers, skills, and trades each year. I want to support women of any age in this pursuit, especially in light of the financial turmoil that so many experienced as a result of the COVID-19 pandemic. She's First Gen Foundation exists to help and inspire females in need toward a brighter future.

Why We Exist

We exist to create pathways to financial freedom. We exist to bridge the gap between ambition and opportunity. At She's First Gen, we firmly believe that everyone, regardless of their background or circumstances, deserves a chance to pursue their entrepreneurial dreams. Our existence is rooted in the understanding that success is a deeply personal journey, and the path to entrepreneurship should be as diverse as the individuals who tread it. We are here to dismantle barriers and provide the essential tools and resources needed to empower emerging leaders. We exist to advocate for financial inclusion and create opportunities for those who are often marginalized.

We exist to create pathways to financial freedom. we exist to bridge the gap between ambition and opportunity. At She's First Gen, we firmly believe that everyone, regardless of their background or circumstances, deserves a chance to pursue their entrepreneurial dreams. Our existence is rooted in the understanding that success is a deeply personal journey, and the path to entrepreneurship should be as diverse as the individuals who tread it. We are here to dismantle barriers and provide the essential tools and resources needed to empower emerging leaders. We exist to advocate for financial inclusion and create opportunities for those who are often marginalized.

Why We Exist

We exist to create pathways to financial freedom. We exist to bridge the gap between ambition and opportunity. At She's First Gen, we firmly believe that everyone, regardless of their background or circumstances, deserves a chance to pursue their entrepreneurial dreams. Our existence is rooted in the understanding that success is a deeply personal journey, and the path to entrepreneurship should be as diverse as the individuals who tread it. We are here to dismantle barriers and provide the essential tools and resources needed to empower emerging leaders. We exist to advocate for financial inclusion and create opportunities for those who are often marginalized.

Our Mission

We want to create a new reality where women of all backgrounds and identities can become first generation to redefine success on their own terms.

Our goal is to build a community of ambitious women looking to reach financial freedom through entrepreneurship, step into the highest version of themselves and shatter that glass ceiling. 

We exist to create pathways to financial freedom. we exist to bridge the gap between ambition and opportunity. At She's First Gen, we firmly believe that everyone, regardless of their background or circumstances, deserves a chance to pursue their entrepreneurial dreams. Our existence is rooted in the understanding that success is a deeply personal journey, and the path to entrepreneurship should be as diverse as the individuals who tread it. We are here to dismantle barriers and provide the essential tools and resources needed to empower emerging leaders. We exist to advocate for financial inclusion and create opportunities for those who are often marginalized.

Our Mission

We want to create a new reality where women of all backgrounds and identities can become first generation to redefine success on their own terms.

Our goal is to build a community of ambitious women looking to reach financial freedom through entrepreneurship, step into the highest version of themselves and shatter that glass ceiling. 

We exist to create pathways to financial freedom.

She's First Gen Foundation

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Connect with Alex

Let's face it - being a woman and running a business, doing work you love and still being able to have a family is NOT easy. You need support to navigate it all. So for the last 5+ years, I've been helping hundreds of women transform, grow & scale their businesses to have the freedom to create the life of their dreams.

I am on a mission to help open up a world of possibilities for others—and to coach and empower women to create a life of confidence and financial freedom. 

Let's chat 1:1

Connect with Alex

Let's face it - being a woman and running a business, doing work you love and still being able to have a family is NOT easy. You need support to navigate it all. So for the last 5+ years, I've been helping hundreds of women transform, grow & scale their businesses to have the freedom to create the life of their dreams.

I am on a mission to help open up a world of possibilities for others—and to coach and empower women to create a life of confidence and financial freedom. 

let's chat 1:1